Page 1097 - 1970S

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Personal
from
The 38th Anniversary Number
...
How The
PLAIN TRUTH Started - and GREW!
S
UPPOSE YOU HAD THE URGE,
and an am–
bition to start a new, mass-circuladon
magazine - but you had no money, no facilities or
resources of any kind with which to get it published,
no means of gaining subscribers.
And moreover - suppose you had the firm conviction that
neither advertising should be sold, nor even the magazine itself
for a subscription or newsstand price? In other words, you
wanted to start without money, facilities or backing, and pro–
duce a new, mass-circulation magazine of superior quality,
without advertising revenue or subscription-price income?
If
you should mention such an ambition to another, he'd
probably look at you pityingly, shake his head incredulously,
and walk away - or tell you, "You must be crazy!
Forget
it!
It couldn't be done!"
But
it has been done!
This minute you are holding in your
hands the 38th anniversary number of that magazine!
In 1927 I was seized with just such an incredible, impulsive
urge, without money, facilities, resources or backing.
I had firmly in mind the NAME of the new magazine -
The
PLAIN TRUTH. I had firmly in mind the
kind
of magazine it was
to be. I wanted to make important facts, principies, causes, and
truths PLAIN, simple, understandable.
I was not going to withhold the real facts - if they were
important. I intended to SPEAK ouT where others were timid
and silent - not a gossip or scandal-sheet - not "exposing"
individuals, groups or organizations- never defaming or making
derogatory statements intended to discredit any individual,
party or institution.
But, on the contrary, a magazine that dared to tell the
TRUTH about conditions, explaining the
meaning
of world events
and trends, and awakening the public conscience to the
causes
of evils that affiict individuals, countries, and humanity.
It
was to be a magazine of UNDERSTANDING! I was appalled
by the realization that there is so little UNDERSTANDING in the
world -
SO
litt}e knowledge of the TRUE VALUES- of CAUSES–
(Continued on page 48)
In This lssue:
What
Our
Readers
Soy . • . . . .
lnside Front
Cover
Personal
from
the Editor
There's a New
Europe
Coming
. . . . . . . . . . . . . . . .
2
Advance News
. . . . . . . . . . . .
7
Program for Failure: Teen-age
Marriage
. . . . . . . . . . . . . . .
9
The Vatican Looks Toward
Eastern Europe
. . . . . . . . . .
13
The Heroin Addict
Can
Be
Cured
................
18
How to Boíl out the
Twentieth Century
........
26
"Persons Under Seventeen
Not A<lmiHed"
. . . . . . . . . .
30
What You
Can
Do
........
35
TV Log
..................
37
Radio Log
. . . . . . . . . . . . . . . .
38
Why the Vast Difference Between
Animal Brain and Human
Mind?
................
41
Ambossodor
College
Photo
ABOUT OUR COVER
Heroin addiction reached front·page
headlines last year as thousands of
American G.I.'s returned from Viet·
nam with a full-blown drug habit.
But beyond the temporary concern
over Vietnam vets, hippies, and
white suburban heroin users, there
lies a decades-old problem of street
addiction and drug-related crimes in
America's slums. This month,
Tbe
PLAIN TRUTH examines the causes
and cures
of that pdmary arena of
addiction - the street. lo accom–
panyiog articles, we'll examine com·
mon misconceptions about heroin,
counterfeit cures, and the only REAL
cure - a change in life style -
exemplified with a high degree of
success by a group called Synanon.
See page 18.