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magazines YOU have been reading.
We've sent them our free booklets on how to solve their
marriage problems, on hippies and on crime. They've been receiving
the same exciting articles in The PLAIN TRUTH magazine you have
been reading these past months!
In Mexico, more than TEN THOUSAND responded to our first
ad, and hundreds more are pouring into our new offices in Mexico
City as you read this!
In Britain, more than 56 THOUSAND new subscribers have been
added just since June! For all this, we are really THANKFUL -- and
excited!
But we're also a little perplexed.
The unexpected demand has taxed our printing and mailing
facilities to the bursting point. We're opening new offices as
fast as we can -- in India, in Europe, and enlarging offices
elsewhere. We're in the midst of installing and conducting trial
runs on our huge new four-color Halley-Aller web-fed press for
printing millions more of our attractive booklets, and The PLAIN
TRUTH. This giant new press has been added to our big four-color
Miehle web-fed press. And another Halley-Aller is on order.
Never before have our mailing lists Jumped so dramatically
in so short a time!
But never before has there been such a critical NEED to get
this vital information to a violence-torn, war-sick, frightened
world. All of us, here at headquarters in Pasadena, as well as on
the other campuses of Ambassador College in Texas and England, and
those in all our far-flung overseas offices, are striving to the
utmost to place these fine magazines and booklets in as many human
hands as possible. We have a whole list of exciting new subjects
in various stages of preparation; publications dealing with the
truly VITAL issues so personally concerning our private lives --
but our presses are running three shifts, night and day, 24 hours
a day, to keep up with present demands.
So we hope you'll understand, if there should be a slight
delay in receiving the two exciting booklets we have for you!
I am, as I said at the beginning of this letter, reserving
YOUR free copy of this new revised edition of the booklet "The
Seven Laws of SUCCESS." Even though you may have read an earlier
edition, I'd like to send you this new, more attractively printed
enlarged edition. WHY are the MANY failures, and only the FEW
successful? NO ONE need ever be a failure. WHY are even those
supposedly successful -- those who have STATUS in the world, heads
of great corporations, those who have made much money, celebrities
-- why are THEY seldom happy? Just what IS REAL SUCCESS? You'll
find this interesting, I believe -- and HELPFUL!
Then there is a completely NEW booklet -- "Modern Dating --
Key to Success or Failure in Marriage." Dating (courtship), has