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The WORLD TOMORROW
A WORLDWIDE BROADCAST
HERBERT W. ARMSTRONG
Proclaims to the World the
GOOD NEWS OF THE WORLD TOMORROW
BOX 111, Pasadena, Calif. 91109
Publishing:
The PLAIN TRUTH
a Magazine of UNDERSTANDING
March 22, 1961
Dear Co-Workers with Christ:
GREETINGS! Again I have IMPORTANT NEWS. Here are the
latest happenings in the world-wide WORK OF GOD.
Right now it is mid-afternoon. I am at my desk at Head-
quarters in Pasadena, California. Could you believe that I spent
this very morning--TODAY!--and also this early afternoon--in
conference with radio station managers half-way across the United
States in Dallas, Texas?
What a fast-moving age we live in! The president of our
advertising agency, from Beverly Hills, and I had lunch in Dallas
with the manager of station KRUL, Ft. Worth. He drove us to the
airport, arriving there 1:45 this afternoon.
At 2:54 p.m., Los Angeles time, we were rolling to a stop
down the runway of International Airport, Los Angeles, in a giant
707 jet. And here I am, at my own desk, mid-afternoon SAME DAY,
writing you very important NEWS, and about a most URGENT situation!
Here's why we took this trip, and the exciting, breath-
taking, providential things that happened!
First, we had received a cancellation notice from Station
WFAA. They were making a complete change in programming policy--
cancelling all religious broadcasts. Second, we wanted time for
The WORLD TOMORROW weeknights on WNOE, New Orleans. We are now on
that station Sundays only. Third, we were anxious to have the
program broadcast every night on the two VERY IMPORTANT 50,000-watt
stations, KWKH Shreveport, and KTHS Little Rock. Also I had never
met personally the officials of 50,000-watt KTRH, Houston, which
broadcasts The WORLD TOMORROW seven nights a week.
We went first to Houston, inspected their very fine
studios and facilities, had a delightful short visit with their
officials; then on to New Orleans the same evening. Next morning
we had breakfast with the general manager of Station WNOE. After
telling him the story of The WORLD TOMORROW program, showing him
our large prospectus of full-color original photographs of our
Pasadena Headquarters and Ambassador College campus, the beautiful
new Ambassador College campus in England, and our offices in
Australia and Canada, he said he had no idea The WORLD TOMORROW had