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PASTOR GENERAL'S REPORT, JUNE 29, 1984
PAGE 3
The Church has always striven to keep up with and take advantage of any
changes in industry in order to reduce costs and expand circulation of our
publications that spread the Gospel. Currently, the Publishing Services
area is nearing completion of its installation of a new highly-advanced
typesetting technology which is the first real-time typesetting unit in the
world. Under a co-development contract with the Bedford Computer Corpora
tion, we are developing a system unique to our needs.
As we have explained previously, The PLAIN TRUTH magazine is unique among
consumer magazines in the world in that our multi-languaged and compatible
versions are all produced at the same time, saying the same thing world
wide. Since all magazines are produced at Headquarters in Pasadena, the
complexities involved in handling the international languages of The PLAIN
TRUTH, GOOD NEWS and booklets have dictated the necessity to produce a sys
tem that would reduce turnaround time and improve efficiency. The new Bed
ford typesetting and page markup system will allow us to do this.
--Ray Wright, Publishing Services
UPDATE FROM MAIL PROCESSING
Telecasts on Tithing and the Sabbath Draw Excellent Responses
Two of our most recent telecasts, which discussed tithing and the Sabbath,
brought in excellent responses, even though they were hard-hitting doc
trinal subjects.
Viewers' reactions were overwhelmingly positive to both telecasts, in which
Mr. Armstrong spoke directly and powerfully. While many were surprised,
even shocked, they were convinced that Mr. Armstrong presented the Biblical
truth on these topics. Thousands of our callers were quite eager to receive
the literature. Many called for the first time, although they said they had
been regular viewers for months.
The program on tithing resulted in a total of 6,276 weekend calls for the
booklet ENDING YOUR FINANCIAL WORRIES. The telecast about the Sabbath drew
7,797 calls requesting WHICH DAY IS THE CHRISTIAN SABBATH? Both booklets
had never been previously offered on TV. Following are a few comments from
the viewers of these programs:
Tithing is one thing I've always wondered about. I'd like to
give it a shot and see what happens. Mr. Armstrong never leaves
me hanging: he always explains
a
subject very well. I was raised
on the Bible and Mr. Armstrong is very clear about it.
J.D. (Girard, OH)
My husband and I have always felt guilty about not tithing. We
don't attend any church, as those we have attended have not
taught the words of God.
Herbert W. Armstrong's television
broadcast of June 17 made it clear that it is our obligation to
tithe. We have never known where to send our tithe where it will
be used for God's purposes and not for man's. Enclosed is God's
10% of what we've earned from the time we listened to Mr. Arm
strong's broadcast. Thank you.
Mr. & Mrs. J.A. (Costa Mesa, CA)