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The PLAIN TRUTH
a Magazine of Understanding
BOX 111, Pasadena, Calif. 91109
HERBERT W. ARMSTRONG, Editor
March 27, 1970
Dear Family of Co-Workers:
I have a very special ANNOUNCEMENT for you. A month ago, by
letter, I gave you in advance a portion of my P e r s o n a l talk
to appear in the March PLAIN TRUTH. Once again I give you now an
ADVANCE portion of my P e r s o n a l page in the coming issue of
TOMORROW'S WORLD.
For the next six months both TOMORROW'S WORLD and The PLAIN
TRUTH will be issued bi-monthly. Important developments have led
to this temporary change.
This change is necessitated largely as a result of the
unexpected and overwhelming SUCCESS of the new worldwide
circulation drive for The PLAIN TRUTH. This new policy was
inaugurated in July, 1968. At that time we changed the editorial
format of The PLAIN TRUTH. It became secular in appearance and
language. Though it no longer had the appearance or sound of a
religious magazine (indeed it never was like any of this world's
religious magazines), yet it has continued giving out the wonderful
knowledge of the TRUE VALUES, and THE WAY to the better, fuller,
richer, more abundant life.
In President Nixon's 1970 "State of the Union" address, he
recognized and stressed the NEED of a BETTER QUALITY OF LIFE. But
he did not tell the nation HOW to achieve it! For 36 years The
PLAIN TRUTH has been telling the people HOW! That is what our
message IS -- the way to a better QUALITY of life! And the way to
eternal life! We have been pointing out the TRUE VALUES, helping
hundreds of thousands turn from pursuing false values.
But WHO ELSE has been giving the people of this unhappy world
these precious things? Science hasn't. Religion -- the churches
-- haven't. Education hasn't. The world's magazines and
newspapers haven't. This precious knowledge can be known ONLY as
revealed in the Maker's Instruction Book. But the theologians and
the churches, it seems, have glossed over that whole third or more
of the Bible which gives out this PRICELESS KNOWLEDGE. The
churches and religions have used only small PARTS of the Bible!
They have glossed over almost entirely the secrets of the real
QUALITY LIFE!
Last month I wrote to you about the CAUSE of the tragedy of
Biafra -- the CAUSE of the sickening condition in so many parts of
the world, filled with poverty, ignorance, filth and squalor,
disease and death. There is a CAUSE for all such UNhappiness.
Also there is a CAUSE for the real HAPPINESS, vigorous good health,
and QUALITY LIFE we are enjoying on the three campuses of
AMBASSADOR COLLEGE -- in Pasadena, in Texas, and in England!