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The WORLD TOMORROW
A WORLDWIDE BROADCAST
HERBERT W. ARMSTRONG
Proclaims to the World the
GOOD NEWS OF THE WORLD TOMORROW
BOX 111, Pasadena, Calif. 91109
Publishing:
The PLAIN TRUTH
a Magazine of UNDERSTANDING
Written at
AMBASSADOR COLLEGE
Near London, England
May 21, 1962
Dear Friend:
Once again I'm thrilled--overjoyed! I hope you will be.
A year ago I wrote all subscribers to The Plain Truth an
unusual letter. For the first time in 27 years I was in position
to GIVE something very fine, such as I had never been able to do
before. And now I can offer YOU a gift just as fine ABSOLUTELY
FREE, with even postage paid.
I doubt if anything like this has EVER been done before!
It is just that unusual! Maybe it's a miracle--but this is THE
very Work of God, and The Eternal Creator does perform miracles.
Candidly, I think it may be a little refreshing in this day
of commercialism and come-ons, to be offered something SO FINE, so
important and valuable--unobtainable anywhere else--which simply
can't be bought, and with no strings, obligations, or follow-ups of
any kind!
Let me tell you how it came about. If you have been
receiving The Plain Truth for more than a year, you probably
received my letter a year ago, and you know something of what I'm
talking about. But our subscription list has grown rapidly. A
third or more of our 400,000 subscribers probably did not receive
that letter.
Of course you know, I'm sure, that you cannot pay a
subscription price for The Plain Truth. You never heard a request
for contributions on The WORLD TOMORROW broadcast--as you are
accustomed to hearing on religious programs. Haven't you been a
little surprised that when you subscribed for The Plain Truth,
or requested other free literature, there was no request for money
and NO FOLLOW-UP--except the semi-annual letter I write to all
subscribers, offering to GIVE something important?
THIS YOU KNOW--that you never heard of anything like this
before! A year ago I explained how it came about. I won't go into
detail now, but our newer subscribers do deserve a brief summary of
this most unusual work on earth. For no rich philanthropist, no